Global multi-media programmatic ad network based on blockchain and smart contract technology

Soft Cap - $ 3.000.000
Hard Cap - $ 40.000.000
$ 6.890.532

Video

What is Global Ads?

Global Ads Network is a first AI fueled programmatic multi-media ad-exchange marketplace that allows advertisers to reach the target audiences via Digital, TV, Cinema and OOH advertising channels simultaneously, worldwide, with the technology to do it reliably and at scale.

Platform Features

Security, transparency, anti-fraud protection, AI analytics and user profiling, real-time-bidding and real-time reporting, global reach, all-in-one advertising solution.

How this works?

Based on the targeted audience Global Ads platform connects advertisers with the right inventory through different media using programmatic technology as well as allowing them to purchase ads directly from media owners worldwide. While by installing our plugging to their website advertisers will get access to real-time reporting and analytics of their ad campaigns.

Our Advantages

AI
We are going to use AI for more effective user targeting
Transparency
Blockchain will bring transparency to advertising industry
Instant Payments
Instant payments between advertisers and publishers
Multimedia Programmatic Ads
Advertise via Digital, TV or OOH using programmatic ads buying
Anti-fraud Protection
Global Ads will use of blockchain and smart contracts will eliminate advertising fraud
Integration
Global Ads platform will be able to integrate with other SSPs to offer even more inventory
AI
We are going to use AI for more effective user targeting
Transparency
Blockchain will bring transparency to advertising industry
Instant Payments
Instant payments between advertisers and publishers
Multimedia Programmatic Ads
Advertise via Digital, TV or OOH using programmatic ads buying
Anti-fraud Protection
Global Ads will use of blockchain and smart contracts will eliminate advertising fraud
Integration
Global Ads platform will be able to integrate with other SSPs to offer even more inventory

What is Programmatic

Programmatic advertising automates the process of targeting ad buys. By evaluating many thousands of ad opportunities, and choosing ones that are most optimized for a particular company’s needs, according to given input. Programmatic ads provide data-driven decisions which present almost endless amount of advantages to both buyers and sellers.
01

Good for advertising budget: Serves impressions to a chosen audience which means less money lost on ineffective advertising.

02

Improved targeting: Uses data points and key performance indicators for reaching the target audience.

03

Effective Ad campaign management Advertisers can reach audiences via on multiple advertising media and devices faster than ever.

04

Quick access to inventories: Advertisers can reach audiences via on multiple advertising media and devices faster than ever.

05

A time-saving approach: No human element means less time spent making deals and brokering specific price points.

06

Greater reach: Using programmatic you can reach potential customers worldwide by placing ads within multiple ad networks, partners, channels and geographical locations.

Global Adspend Growth

Global Adspend By Medium 2019

Digital Programmatic Adspend Growth

Digital Display Advertising Traded Programmatically

Estimate % of TV Ads Sold Programmatically by 2021

Digital Out-Of-Home Programmatic Adspend Today

Events

We participated

Digiday Programmatic Ad Summit

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25-27 April

DC Hackathon Cohesive

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27-29 April

Chainges

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4-5 May, Amsterdam

Road Map

November 2017 - February 2018
  • Idea of Blockchain based Global Multi-media Advertising Network
  • Market research is performed
February 2018 -March 2018
  • Global Ads Network is founded
  • Core development team has started development of GAN Token
  • White Paper is written
April 2018
  • Website Deployment
  • Start of marketing campaign
May 2018
  • Roadshow
  • Start of Global Ads Platform development
  • Start of marketing campaign
July 2019
  • Pre-ICO
  • Deployment of platform Prototype
September 2018
  • ICO
Q3-Q4 2018
  • Launch of business development offices is US, Europe, UK, China Platform Development
Q1-Q2 2019
  • Global Ads platform final version release
  • Live testing
  • Start Publisher's Onboarding
Q3-Q4 2019
  • Final Version of Global Ads platform Release
  • Start Advertisers onboarding
Q1-Q2 2020
  • Start of full scale operations
Q3-Q4 2020
  • Begin expansion to other Asian Markets and South America
2021
  • Expansion to other regions

Budget Allocation

Marketing
35%
Business development
35%
Platform Development
20%
Legal And Administration
10%
Распеделение собранных с ICO средств

Discount of up to 40% during pre-ICO stage

Team

Andrew Krynin
Founder And CEO
Communications, Sales, Partnerships. Andrew is the architect behind the business model and is responsible for setting direction for the company’s products. Experienced project and sales manager.
Neil Stewart
UK business development officer
8 years’ experience in the field of online advertising. An individual who has grown with the industry accumulating a vast amount of knowledge and contacts not just in the UK but across EMEA. Neil has know-how and the field of Programmatic advertising in all its forms Header-bidding, RTB, PMP, Mobile, SSP, DSP, DMP, and contacts with all the major ATD’s in the UK
Nash Stephanie Mayela
Business Development Officer Asia
Experience in sales, marketing, and business development roles where she honed her skills in lead hunting, sales presentation, negotiation, and closing. She has been exposed and thrived in industries such as book self-publishing, digital marketing, and tech (Saas and gaming) companies
Andrii Ovcharenko
Token and Blockchain development team lead
Token development, Technological Development, Blockchain development. Andrii is an engineer behind a GAN Token. Founder and Product Director – Smart Contract Studio.
Alexander Strakh
Software Development engineer
Software development engineer. Participated in the projects: Linux Device Drivers Verification Project http://linuxtesting.org/ldv, MASIW. Interested in science, modern technologies, blockchain, ICO, smartcontracts, cryptocurrency, Linux.
Kaze A. Onguene
AI Team Lead
Kaze is a CEO and Founder of BrainCities Lab who is developing a new generation of artificial intelligence. The first autonomous system with Judging and Empathy
BrainCities Team
AI Development development Team
BrainCities team are developing an AI for our programmatic ad-platform.
Blonde 2.0
PR Team
Blonde 2.0 is an award-winning global PR agency with offices in Boston and Tel Aviv which was founded in 2006 by Ayelet Noff, named one of Business Insider’s 50 Best tech PR people in the world. Blonde 2.0 team is doing marketing and PR campaign for Global Ads Network
Andrew Krynin
Founder And CEO
Communications, Sales, Partnerships. Andrew is the architect behind the business model and is responsible for setting direction for the company’s products. Experienced project and sales manager.
Neil Stewart
UK business development officer
8 years’ experience in the field of online advertising. An individual who has grown with the industry accumulating a vast amount of knowledge and contacts not just in the UK but across EMEA. Neil has know-how and the field of Programmatic advertising in all its forms Header-bidding, RTB, PMP, Mobile, SSP, DSP, DMP, and contacts with all the major ATD’s in the UK
Nash Stephanie Mayela
Business Development Officer Asia
Experience in sales, marketing, and business development roles where she honed her skills in lead hunting, sales presentation, negotiation, and closing. She has been exposed and thrived in industries such as book self-publishing, digital marketing, and tech (Saas and gaming) companies
Andrii Ovcharenko
Token and Blockchain development team lead
Token development, Technological Development, Blockchain development. Andrii is an engineer behind a GAN Token. Founder and Product Director – Smart Contract Studio.
Alexander Strakh
Software Development engineer
Software development engineer. Participated in the projects: Linux Device Drivers Verification Project http://linuxtesting.org/ldv, MASIW. Interested in science, modern technologies, blockchain, ICO, smartcontracts, cryptocurrency, Linux.
Kaze A. Onguene
AI Team Lead
Kaze is a CEO and Founder of BrainCities Lab who is developing a new generation of artificial intelligence. The first autonomous system with Judging and Empathy
BrainCities Team
AI Development development Team
BrainCities team are developing an AI for our programmatic ad-platform.
Blonde 2.0
PR Team
Blonde 2.0 is an award-winning global PR agency with offices in Boston and Tel Aviv which was founded in 2006 by Ayelet Noff, named one of Business Insider’s 50 Best tech PR people in the world. Blonde 2.0 team is doing marketing and PR campaign for Global Ads Network

Advisers

Paulina Jamsa
Marketing and EQ Advisor
Paulina has been in marketing and advertising industry since 2006. Currently is a global senior marketing manager at Siemens. Has been working as a digital marketing manager in Microsoft and account and project manager at Mazda.
Andre Rood
Display Ads Advisor
Andre has over 10 years of experience of working within a current advertising landscape. Currently working as a digital advertising director at MediaMonks, the biggest (independent) creative digital production agency in the Netherlands. MediaMonks HQ is situated in Hilversum (just outside of Amsterdam) and was formed in 2001.
Gal Dror
Video Ads Advisor
Gal is a blockchain advertising evangelist. Currently working as a head of publisher development in Vidazoo, one of the biggest Israel’s programmatic video platforms.
Legal Advisor
Oleg Kondratev
Advocate, a specialist in blockchain technologies and the right regulation of technology. International law in the IT sphere . Specialist of international level. The investor. ICO expert, ICO adviser.
Paulina Jamsa
Marketing and EQ Advisor
Paulina has been in marketing and advertising industry since 2006. Currently is a global senior marketing manager at Siemens. Has been working as a digital marketing manager in Microsoft and account and project manager at Mazda.
Andre Rood
Display Ads Advisor
Andre has over 10 years of experience of working within a current advertising landscape. Currently working as a digital advertising director at MediaMonks, the biggest (independent) creative digital production agency in the Netherlands. MediaMonks HQ is situated in Hilversum (just outside of Amsterdam) and was formed in 2001.
Gal Dror
Video Ads Advisor
Gal is a blockchain advertising evangelist. Currently working as a head of publisher development in Vidazoo, one of the biggest Israel’s programmatic video platforms.
Legal Advisor
Oleg Kondratev
Advocate, a specialist in blockchain technologies and the right regulation of technology. International law in the IT sphere . Specialist of international level. The investor. ICO expert, ICO adviser.